creating intelligent
design solutions in
not-for-profit and
ethical business sector


editorial and copywriting

charities and trusts

health and social care


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Jane Fricker
em associates
Ariel House
36a Highworth Road
N11 2SH

(020) 8373 0276



      Different ways to fundraise

Clothes Aid work in partnership with a number of children’s hospital charities, collecting and recycling clothing to raise funds. 

The original Great Ormond Street Hospital Children's Charity door drop collection envelope was poorly designed, and the message it was trying to convey was confused and badly organised.

We were commissioned to create a new, professional, eye-catching design that would stand out on the householder's mat, and to work in two-colour printing to keep costs down. The redesigned sacks stand out on the pavement from normal bin bags and to deter theft.

We also rationalised and rewrote the text, keeping the main message clear and uncluttered.


Alder Hey ‘Imagine’ schools collection campaign, incorporating original illustrations to depict the value of recycling clothes.



Sheffield Children's